CAUTION: This topic might be 🔥🔥!

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COMMENT, even if you disagree. Comment especially if you disagree! I explain why I think it’s important for libraries to hire trained communications and marketing professionals to do their marketing, and my advice for librarians who want to make the transition to marketing. Plus kudos to all libraries everywhere! Find out why. Plus a review of “Evergreen Tidings from the Baumgartners” by Gretchen Anthony.

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