The #LibraryMarketing Show, Episode 45
Angela goes over the latest study from Sprout Social which lays out the latest research on how people are using social media, plus how they view social media use by brands. The same study then compares how marketers *think* people use social media and how they view brands. The difference is fascinating, and there is a lot of great insights for libraries.
Also Kudos to the Monroe County Public Library. They released a video called “A Cautious Path to Phasing In Services” which manages to be formal and light-hearted at the same time.
What did you think of this episode? Are you struggling with marketing and promotion right now? Do you have tips for handling this crisis that you can share with other libraries? Do you have a nominee for the Kudos segment? Drop a comment below! And subscribe to this series on YouTube to get a new video tip for libraries each week!
Want more Library Marketing Show? Watch previous episodes!
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