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Super Library Marketing: All kinds of marketing ideas for all kinds of libraries.

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creative marketing

Constraints Are Your Strengths: The Hidden Secret to Life-Changing Library Marketing

It's no secret that I'm a super fan of Jay Acunzo. This guy is smart and ambitious, yet he's truly dedicated to making the marketing world a more creative place. He's got credentials. He's a former employee of Google and Hubspot.... Continue Reading →

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The Biggest Threat to Your Library’s Content Marketing

I learned something of real value during the keynote address from John Cleese at Content Marketing World which I want to share with you. It's a concept which profoundly changed me,  the way I view my work, and the way I live my life. The... Continue Reading →

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