Super Library Marketing: Practical Tips and Ideas for Library Promotion


marketing summer learning

We Increased Summer Reading Participation by a Whopping 97 Percent! Here Are the Four Easy Changes that Worked.

A summer reading program is the cornerstone event of the year for most public libraries. But in my conversations with other library marketers, there is a central worry: slipping participation numbers. Our summer programs compete so many other things: camps and... Continue Reading →

Be Competitive: Summer Marketing on All Eight Cylinders

If you are a library marketer, chances are you knee-deep in preparations for summer reading. This fantastic campaign is the most important program of the library year. Summer is prime time for libraries to bring in new customers, and to engage with people who... Continue Reading →

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