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Super Library Marketing: All kinds of marketing ideas for all kinds of libraries.

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Summer Reading

The Library Marketing Live Show Episode 2: Marketing Ideas for Summer Reading Success

Thank you to everyone who tuned in for episode two of the Library Marketing Live Instagram Show! Watch this recap to hear what we talked about! Things we talked about Summer Reading and how to make it successful Books we... Continue Reading →

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We Increased Summer Reading Participation by a Whopping 97 Percent! Here Are the Four Easy Changes that Worked.

A summer reading program is the cornerstone event of the year for most public libraries. But in my conversations with other library marketers, there is a central worry: slipping participation numbers. Our summer programs compete so many other things: camps and... Continue Reading →

Three Secrets To Reach a New Audience For Your Library

Tell me something... I'm about to tell you something you already know. Those big library events, like Summer Reading, are hard to promote. Every library has at least two of these high-stakes events each year. Libraries spend a significant portion of their budget... Continue Reading →

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