I'm 100 percent certain that everyone who reads this blog has heard of the book, "The 7 Habits of Highly Effective People" by Stephen Covey. Written in 1989, this self-help book has sold more than 25 million copies worldwide. Covey's... Continue Reading →
Summer Reading 2022! How to Decide If Your Library Should Use Pre-Produced Graphics or Make Your Own
Watch Now The Library Marketing Show, Episode 126 In this episode, I'll answer a viewer question from Victoria at the West Bloomfield Township Public Library. She asked, "Aside from the obvious budgetary considerations if public libraries use themes from a... Continue Reading →
A librarian from Sweden is celebrating a victory after her library's Facebook page was disabled, without warning, by Meta. Isabelle, a communications librarian, fought for months to get her library's Facebook page back online after it was taken down by... Continue Reading →
Watch Now The Library Marketing Show, Episode 125 In this episode, I'll share three tips to help you update your library marketing plans for 2022. This exercise will help you to promote your library in a way that is strategic... Continue Reading →
Reader note: This is the final blog post of 2021. I'll be taking a break over the holidays. The next post will be a new episode of The Library Marketing Show on January 5, 2022. Thank you for sticking with... Continue Reading →
Watch Now The Library Marketing Show, Episode 124 One note: This is the last episode of 2021! The Library Marketing Show will return with new tips and information on Wednesday, January 5, 2022 after I give my brain a rest.... Continue Reading →
This is the fifth part of a series on social media best practices for libraries in 2022. These posts include best practices for the following platforms: FacebookInstagramTikTokLinkedInYouTube The series concludes next week with the best practices guide for Twitter. These... Continue Reading →
Watch Now The Library Marketing Show, Episode 123 In this episode, I'll share three tips from some recent research that will shed light on how to communicate with Gen Z in your library marketing materials. Kudos in this episode goes... Continue Reading →
This is part of a series on social media best practices for libraries in 2022. These posts include best practices for the following platforms: FacebookInstagramTikTokLinkedInPinterest These are the top platforms used by libraries according to a survey I conducted. YouTube... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 