If there was ever a time when your library would need to survey your community and cardholders, it’s now. This year has been wildly difficult for libraries and their communities. And the pandemic will be a factor in the lives... Continue Reading →
This is the second in a two-part series on email marketing for libraries. Read part one here. At the Library Advocacy and Funding Conference in September, a new buzzword seemed to be on the lips of many of the presenters.... Continue Reading →
Watch Now The Library Marketing Show, Episode 66 In this episode, Angela invites you to join a new Library Marketing Book Club organized by Chris Boivin of the Jacksonville Public Library. Kudos in this episode goes to Mid-Mississippi Regional Library... Continue Reading →
This is the first in a two-part series on email marketing for libraries. Part two is here. If there is one thing that I know about library promotion, it's this: If you want to be successful in library email marketing,... Continue Reading →
Dear readers, The post you received from me this morning did not contain a link to today's Library Marketing Show Episode. I have corrected the error. Here is a link to the corrected post or you can just watch the... Continue Reading →
Watch Now The Library Marketing Show, Episode 65In this episode, answers a viewer question about how to use customer testimonials for library marketing.Kudos in this episode goes to Madison County in Mississippi for creating a Virtual Library.Do you have a... Continue Reading →
Going Live on Facebook? Here are Three Tips to Maximize the Reach of Your Library’s Virtual Programs
I don't ever want to hear anyone tell me ever again that libraries can't adapt and be flexible. My friends in the library world have proven their adaptability this year in dozens of ways. The biggest sea change is around... Continue Reading →
Watch Now The Library Marketing Show, Episode 64In this episode, Angela shares a key point learned at the Library Advocacy and Funding Conference, sponsored by EveryLibrary. Presenter Kimberly Solarz Gordan shared three questions to ask yourself that will set your... Continue Reading →
