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Super Library Marketing: All kinds of marketing ideas for all kinds of libraries.

Stats to Consider Before Your Library Dumps Facebook!

The Library Marketing Show: Episode 33 WATCH NOW In this episode, we talk about a hot button issue: deleting your library's Facebook account. Many libraries are thinking about quitting Facebook for a variety of reasons. In this episode, we go... Continue Reading →

Podcast Like a Pro! Amazing Advice from a Library Podcast Expert

Readers, you are in for a treat. I attended a session hosted by Jeff Laser at the Ohio Library Council Conference in Cincinnati. His tips on creating a great library podcast were clear, concise, and actionable. I thought I knew... Continue Reading →

What Metrics Demonstrate Your Library’s Social Media Marketing is Working?

The Library Marketing Show: Episode 32 WATCH NOW In this episode, we answer a question from Tiffani from the St. Charles City-County Library. She asked, "What analytics are the most helpful to determine if social media is working?" Angela shares... Continue Reading →

Show, Don’t Tell: Why Infographics are an Essential Component in Your Library Marketing

Infographics are visual marketing pieces that help explain facts and figures or lay out a complex set of information in a way that is easy to understand. They're an incredibly effective marketing tactic. Until recently, I thought infographics were a... Continue Reading →

How to Have the Best Library Marketing Conference Experience Ever!

The Library Marketing Show: Episode 31 Watch Now In this episode, get tips to get the most out of the next conference you attend! You may also want to read this:┬áThe 2020 List of Best Conferences for Library Marketing in... Continue Reading →

The 2020 List of Best Conferences for Library Marketing in the U.S. and Around the World

It's no secret... love a good conference. I am energized by spending a few days in a new city, away from my normal work. I feel inspired listening to keynotes and taking notes in breakout sessions. I enjoy meeting new... Continue Reading →

MY BIG ANNOUNCEMENT!

The Library Marketing Show: Episode 30 WATCH NOW I have a huge announcement for readers of SuperLibraryMarketing.com and viewers of The Library Marketing Show! In this episode, I share why I'm making a big change in my career and what... Continue Reading →

Libraries are Winning the Relevancy War! Why Now is the Perfect Time to Banish Your Fear and Promote Your Books

I have a confession to make. For more than a year now, I've been amid an internal struggle that caused me some anguish. It started when I realized that I was hearing the same phrase from many administrators and staff... Continue Reading →

How to Reverse Engineer Your Library Marketing Social Media Audiences!

The Library Marketing Show: Episode 29 WATCH NOW A Library Marketing show viewer recently asked me: Do you target specific audiences with different social media venues? I do, but I reverse engineer it! I'll explain in this video. Also, kudos... Continue Reading →

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