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#LibraryMarketingShow, episode 312

Are you tired of being blamed for low program attendance?

You’re not alone. Many library marketers struggle to balance program promotion with broader library advocacy — and it can feel impossible to do both well.

One of my viewers recently asked for help with this exact challenge, so in this episode of The Library Marketing Show, we’re tackling it head-on.

You’ll learn how to strike the right balance between promoting events and promoting your library’s overall value without feeling like you’re constantly falling short.

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

Thanks for watching! 

P.S.: If you wish, you may download a transcript of this episode.

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