Watch this video now

#LibraryMarketingShow, episode 325

Are “marketing” and “promotion” the same thing? We say they are… but should we?

One of my readers challenged me to think more intentionally about our terminology, and it sent me down a fascinating rabbit hole.

In this episode of The Library Marketing Show, I’m making the case for why these words matter more than we think, and how rethinking them can change the way your library connects with your community.

Plus, I’m giving kudos to a library staff member who had a recent brush with fame for their work outside the library!

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

Thanks for watching! 

P.S.: If you wish, you may download a transcript of this episode.

Miss the last episode? No worries! Watch it now.

Subscribe to this blog, and you’ll receive an email whenever I post. You can also follow me on the following social media platforms: