Watch Now The Library Marketing Show, Episode 126 In this episode, I'll answer a viewer question from Victoria at the West Bloomfield Township Public Library. She asked, "Aside from the obvious budgetary considerations if public libraries use themes from a... Continue Reading →
Watch Now The Library Marketing Show, Episode 108 In this episode, I'll share three easy design tips for your library's social media graphics. Kudos in this episode go to the Carmel Clay Public Library for turning a vacant supermarket into... Continue Reading →
Infographics are visual marketing pieces that help explain facts and figures or lay out a complex set of information in a way that is easy to understand. They're an incredibly effective marketing tactic. Until recently, I thought infographics were a... Continue Reading →
I recently had a conversation with another library marketer who was looking to build her team. She was trying to figure out where to start. Without hesitation, I told her to start hunting for a rock star graphic designer. With the emphasis... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 