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#LibraryMarketingShow, episode 315

Every year, Meta releases its Holiday Playbook. It’s full of strategies designed to boost engagement and sales. And while we’re not selling anything at our libraries, many of these ideas translate really well to the work we are doing!

In this episode of The Library Marketing Show, I pulled out five practical tips from the playbook that you can start using right away on Facebook and Instagram.

Plus, discover how one library’s short-form video garnered over one million views!

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

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P.S.: If you wish, you may download a transcript of this episode.

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