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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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COME BACK TO THE LIBRARY! Ideas for How to Re-engage Inactive Cardholders.

Watch Now The Library Marketing Show, Episode 77 In this episode, I'll share some ideas for getting inactive cardholders to come back and use the library again. Thank you to Jackie from the Union County Library System for submitting this... Continue Reading →

🎉🥳The New Year is Here! Here are Five Things for Your Library to Promote in 2021.

Watch Now The Library Marketing Show, Episode 75 In this episode, I'll go over five library strategies for 2021. Kudos in this episode go to the Elsmere Library for a Facebook post and their fun cookie recipe exchange! Do you... Continue Reading →

Should My Library Spend 💵 on Social Media Ads?

Watch Now The Library Marketing Show, Episode 74In this episode, I talk about whether it's worth it for libraries to spend budget on social media ads! Do you agree with my assessment? Have you purchased ads on social media for... Continue Reading →

Use This Tool to Make Your Library Website Better Than Ever!

Watch Now The Library Marketing Show, Episode 73In this episode, I explain how Hotjar works to help you understand how people are using your library website... and how you can use that information to improve the user experience for your... Continue Reading →

Zoom Fatigue is RUINING My Library Programming! How the Heck Should Libraries Deal With That?

Watch Now The Library Marketing Show, Episode 71In this episode, Angela answers a viewer question from Debbie Walter, who wanted to know how libraries can get people to attend virtual programs when so many people are suffering from "Zoom Fatigue."... Continue Reading →

How to Gather Patron Stories for Library Promotion!

Watch Now The Library Marketing Show, Episode 67In this episode, Angela answers a question from Emily Orischak, Community Relations Coordinator at Berks County Public Libraries. She wants to know how to gather stories from your library patrons about why they... Continue Reading →

Three Questions You Need to Ask Yourself to Create Inspirational Library Marketing!

Watch Now The Library Marketing Show, Episode 64In this episode, Angela shares a key point learned at the Library Advocacy and Funding Conference, sponsored by EveryLibrary. Presenter Kimberly Solarz Gordan shared three questions to ask yourself that will set your... Continue Reading →

Are My Library Email Metrics Good…. or Bad?! Here Are the Latest Stats to Help You Figure It Out.

Watch Now The Library Marketing Show, Episode 62 In this episode, Angela shares the latest metrics on open and click-thru rates for library email marketing and helps you figure out what metrics are good! She also shares Kudos with the... Continue Reading →

The ONE Place Where You Can Market Your Library That You Might Not Have Thought Of!

Watch Now The Library Marketing Show, Episode 61 In this episode, Angela reveals the tiny piece of real estate where you can market your library that you might not have thought of! She also shares Kudos with the Tavistock Library... Continue Reading →

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