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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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What the Heck Is the Difference Between Library Statistics and Marketing Metrics? Here’s the Full Explanation and Why They Are BOTH Important!

Watch the Video Now The Library Marketing​​​​​​​​ Show, Episode 156: In this episode, we'll explain the difference between library statistics and library metrics. We use the terms interchangeably. But the exact definition is really important to the success of your... Continue Reading →

Are You Sure Your Digital Library Promotions Are Working? Gain Confidence and Take the Guesswork Out of Marketing in Five Minutes a Day!

Photo of the Old Main Library reading room for the blind, courtesy Cincinnati & Hamilton County Library The Town Hall Library in North Lake, Wisconsin occupies a quaint white building with black shutters that looks like it might have once... Continue Reading →

The Absolute MOST Important Step in Library Marketing…Revealed!

Watch Now The Library Marketing Show, Episode 79 In this episode, I'll share the MOST IMPORTANT thing you need to do in library marketing and why you must make time for this step! Kudos in this episode go to the... Continue Reading →

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