Watch Now The Library Marketing Show, Episode 82 In this episode, I respond to the common misconception that a library can send too many emails and annoy their cardholders. Libraries are the exception to the email marketing rule and I'll... Continue Reading →
Watch Now The Library Marketing​ Show, Episode 80 I recently learned that there are some library marketers who face push back when they try to make sure their marketing materials are accessible. Accessibility is a library mission. One in five... Continue Reading →
Watch Now The Library Marketing Show, Episode 79 In this episode, I'll share the MOST IMPORTANT thing you need to do in library marketing and why you must make time for this step! Kudos in this episode go to the... Continue Reading →
I started this blog six years ago. Can you believe it? When I published my first post, I really had one goal: To help other library workers. I believed that sharing tips, strategies, ideas, and best practices for library marketing... Continue Reading →
Watch Now The Library Marketing Show, Episode 66 In this episode, Angela invites you to join a new Library Marketing Book Club organized by Chris Boivin of the Jacksonville Public Library. Kudos in this episode goes to Mid-Mississippi Regional Library... Continue Reading →
Watch Now The Library Marketing Show, Episode 58 Angela is back in her outdoor work space. She answers a question from a viewer who said: "We have gotten a lot of criticism recently for posting too much on social media.... Continue Reading →
In a normal world, my library friends in the United States would be gearing up for the annual Library Card Sign-up Month campaign. But reaching your non-cardholding community members may feel overwhelming, considering all the hurdles to service libraries face... Continue Reading →
Watch Now The Library Marketing Show, Episode 57 Angela moved her quarantine from Ohio to Virginia last week. While she was there, she realized two big things and she wanted to share those insights with you. And she shares kudos... Continue Reading →
Watch Now The Library Marketing Show, Episode 56Angela reveals the juicy nuggets inside the Pinterest Advertising Guide and explains how this new info applies to libraries doing marketing on Pinterest. Also Kudos to the Monroe County Public Library in Bloomington,... Continue Reading →
