Most libraries schedule programs, create exhibits, plan events, or buy services. Then they decide how they’re going to promote them. And that, my friends, is the opposite of what we need to do for promotional success. It’s one of the... Continue Reading →
Watch Now The Library Marketing Show, Episode 125 In this episode, I'll share three tips to help you update your library marketing plans for 2022. This exercise will help you to promote your library in a way that is strategic... Continue Reading →