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How #COVID-19 is Impacting Social Media Marketing and What That Means for Libraries

Watch Now In this episode,  I'll share the latest research on how the #COVID-19 or #Coronavirus pandemic is affecting social media marketing. This research comes from Rival IQ. I mentioned I'm doing three live webinars this Thursday, March 26 on... Continue Reading →

What Metrics Demonstrate Your Library’s Social Media Marketing is Working?

The Library Marketing Show: Episode 32 WATCH NOW In this episode, we answer a question from Tiffani from the St. Charles City-County Library. She asked, "What analytics are the most helpful to determine if social media is working?" Angela shares... Continue Reading →

How to Have the Best Library Marketing Conference Experience Ever!

The Library Marketing Show: Episode 31 Watch Now In this episode, get tips to get the most out of the next conference you attend! You may also want to read this: The 2020 List of Best Conferences for Library Marketing in... Continue Reading →

MY BIG ANNOUNCEMENT!

The Library Marketing Show: Episode 30 WATCH NOW I have a huge announcement for readers of SuperLibraryMarketing.com and viewers of The Library Marketing Show! In this episode, I share why I'm making a big change in my career and what... Continue Reading →

Welcome New Cardholders and Make Them ❤️ Your Library! The Library Marketing Show: Episode 24

Watch Now Lisa at Oshkosh Public Library asks "Do you have any examples of libraries that do an exceptional job welcoming new cardholders? What do they focus on when someone signs up for a library card? How do they follow... Continue Reading →

Don’t Forget This Important Step in Library Marketing! The Library Marketing Show: Episode 23

Watch Now There is ONE THING that many libraries miss when they are making big decision. This thing is super important to marketing and to serving our communities. In this episode,  learn about this step is, why it matters, and... Continue Reading →

How a Last Minute Idea Can Lead to Amazing Library Marketing Results

I have a theory about the kind of person who becomes a journalist. The general news reporter who gets sent to the drug busts and homicides and fires and tornadoes is a junkie of sorts. They like the high that... Continue Reading →

I Want To Go To There: How To Be a Better Marketer

Many libraries hire librarians with very little marketing experience to do the marketing. If you've found yourself in this position, don't panic. Anyone can learn to be a marketer. It's not an easy profession, but if you are new to the job,... Continue Reading →

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