Photo courtesy Cincinnati and Hamilton County Public Library Libraries spend a lot of time focused on getting people to sign up for a library card--particularly during summer. That's a worthy promotional goal. Imagine how great the world would be if everyone had... Continue Reading →
Here is something I've noticed in my conversations with library staff over the past six months. Staff share a profound feeling of separation from their communities. They've been working for more than a year without the normal interactions with the... Continue Reading →
Watch Now The Library Marketing Show, Episode 77 In this episode, I'll share some ideas for getting inactive cardholders to come back and use the library again. Thank you to Jackie from the Union County Library System for submitting this... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 