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#LibraryMarketingShow, episode 326
Creating short-form videos is one of the best ways to reach your community. But… convincing colleagues to step in front of the camera is difficult!
If you’re running into resistance — or just quiet reluctance — this episode is for you. I break down how to reframe video participation, build buy-in internally, and help staff feel confident instead of self-conscious on camera.
Plus, I’m giving kudos to a library that created a hilarious parody video with staff in the midst of a snowstorm!
Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.
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P.S.: If you wish, you may download a transcript of this episode.
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Super Library Marketing: Practical Tips and Ideas for Library Promotion 