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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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social media marketing

New Research on Social Media Use Plus Updates on YouTube and Facebook for Libraries!

Watch Now The Library Marketing​​​​​​ Show, Episode 92 In this episode, we'll go through the three big new stories on social media that impact your library work. This includes new Pew Research on social media use, YouTube's overview on how... Continue Reading →

NEW SEGMENT! Social Media Updates on Instagram, Facebook, and Pinterest That You Need To Know

Watch Now The Library Marketing Show, Episode 83 I'm starting a new segment! On the last Wednesday of every month, I'll be updating you on three headlines related to social media that pertain to library marketing. In this episode, I'll... Continue Reading →

Should My Library Spend 💵 on Social Media Ads?

Watch Now The Library Marketing Show, Episode 74In this episode, I talk about whether it's worth it for libraries to spend budget on social media ads! Do you agree with my assessment? Have you purchased ads on social media for... Continue Reading →

The 2021 Guide to Social Media for Libraries: Facebook

This is the first in a six-part series on social media best practices for libraries in 2021. I'm researching the most up-to-date tips for posting on the six platforms most often used for promotions by libraries: Facebook, Twitter, Instagram, LinkedIn,... Continue Reading →

Five BIG Reasons Why Your Library Needs a Targeted Social Media Strategy

Watch Now The Library Marketing Show, Episode 63 In this episode, Angela answers a viewer request. "I need help justifying to my people why our organization should have a targeted strategy rather than just 'will you post this, please?'" She... Continue Reading →

What to Do When Someone Tells Your Library to CALM DOWN on Social Media!

Watch Now The  Library Marketing Show, Episode 58 Angela is back in her outdoor work space. She answers a question from a viewer who said: "We have gotten a lot of criticism recently for posting too much on social media.... Continue Reading →

The VERY LATEST Info on Pinterest and What It Means For Library Marketing!

Watch Now The Library Marketing Show, Episode 56Angela reveals the juicy nuggets inside the Pinterest Advertising Guide and explains how this new info applies to libraries doing marketing on Pinterest. Also Kudos to the Monroe County Public Library in Bloomington,... Continue Reading →

This Free Tool Will COMPLETELY Change Your Library’s Social Media Posts!

Watch Now The Library Marketing Show, Episode 54 Angela shares a new free tool that will help you create social media posts that are optimized for each of the different platforms. Also Kudos to the Vancouver Island Regional Library for... Continue Reading →

Should You Post Non-Library Content on Your Library’s Social Media Accounts? The Answer is…

  Watch Now The Library Marketing Show, Episode 50Angela answers a viewer question from a viewer who asked, "Is it okay to post non-library content on your library's social media accounts?" Also Kudos to Starkville Public Library in Starkville, Mississippi.... Continue Reading →

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