https://youtu.be/YazMN2h8qoM Watch Now The Library Marketing Show, Episode 176: A marketing agency has done the research and is unveiling the best days and times to post on social media. But is this the advice your library has been searching for?... Continue Reading →
https://youtu.be/00Z8Bv9CtOw Watch the video The #LibraryMarketing Show, Episode 175: Is this the end of social media marketing for libraries?? I know that's a scary thought. (But, is it really?) There are signs that social media, in general, is not holding... Continue Reading →
A well thought out social media strategy is only half the battle for library marketers looking to reach audiences without spending budget. Once you decide who you will talk to, and what you will say, it's time to figure out... Continue Reading →
Sometimes, luck shines on the hardworking marketer and all the stars align to hand you an unexpected victory. This happened to my library recently. One of our branches held a stuffed animal sleepover. I'm guessing someone in your library system... Continue Reading →