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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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The Secret To Tell Compelling and Memorable Stories About Your Library That Make People Cry!

https://youtu.be/s3Dpv6D47RM Watch this video The #LibraryMarketing Show, Episode 179: There are a series of Facebook ads that I have actually watched in their entirety... something I have NEVER done before. So what does this have to do with you? In... Continue Reading →

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Manipulating Cardholder Feelings to Get Results

A cardholder recently leveled an accusation against my marketing department for making her feel all the feels. Here's the brief story: our library is trying to raise money for a facilities plan. We have several Carnegie-era branches that are not... Continue Reading →

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