What topics do you want to see covered at conferences this year? For me, the Public Library Association conference marked the official return of in-person conferences for the library world. This sounds silly but the chance to see library staffers... Continue Reading →
Photo courtesy the Cincinnati and Hamilton County Public Library I’ve spent days trying to land on the right words to describe the amazing week I’ve just had. I attended my first Public Library Association conference this past week in Portland,... Continue Reading →
In November 2019, a conference changed my life. I attended the Library Marketing and Communications Conference in St. Louis, Missouri, where I met my future boss, Kathy Lussier of NoveList. On the first day of the conference, we had breakfast... Continue Reading →
This week has been super crazy. Many libraries have closed their doors to help quell the spread of COVID-19. Some have chosen to remain open. I'm not here to judge one way or another. I'm here to help you work... Continue Reading →
Watch Now Straight off the end of #LMCC19, I ran back to my room and rattled off the top five reasons YOU need to make sure you attend the Library Marketing and Communications Conference in November, 2020. The conference will... Continue Reading →
Well, that was fun! I am back from a three-day trip to St. Louis, Missouri, where I had the pleasure of attending and speaking at the fifth annual Library Marketing and Communications Conference. It. Was. Amazing. I learned stuff, made... Continue Reading →
Confession: When I took this job in library marketing, I knew nothing about graphic design. And I mean LITERALLY NOTHING. I came from the world of TV news. There is no print element to that. All the graphics are done... Continue Reading →
WATCH NOW In this short video, we talk about what you should do if your a librarian and your library has asked/forced/demanded/requested that you also handle the marketing. If you don't have a communications degree, what should you do? Can... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 