Watch the Video Now The Library Marketing Show, Episode 144: In this episode, we've got our monthly social media headlines, and this month, we're going to focus exclusively on Instagram. The platform is testing some new features and they could... Continue Reading →
Watch Now The Library Marketing Show, Episode 141 In this episode, we'll talk about the news that Elon Musk purchased Twitter. What does this mean for your library's social media strategy? I'll share three things that might happen under Musk's... Continue Reading →
WATCH NOW The Library Marketing Show, Episode 140: In this episode, we'll share three HUGE pieces of news in the social media world. Libraries will want to hear about these and think about how they affect their work. The updates... Continue Reading →
Photo courtesy Cincinnati and Hamilton County Public Library When I was a kid, I was careful to always order the least expensive meal on the menu. When we shopped for clothes, I always picked the cheapest option. At the start... Continue Reading →
Watch Now The Library Marketing Show, Episode 136: In this episode, we'll share the top three headlines and changes coming to Instagram, Facebook, and TikTok, and talk about their impact on library promotions and marketing. Kudos in this episode go... Continue Reading →
Watch Now The Library Marketing Show, Episode 128 In this episode, I'll share the latest social media updates for January 2022, including a new way to filter analytics on YouTube and a new way to share video clips from Facebook... Continue Reading →
Watch Now The Library Marketing Show, Episode 127 In this episode, I'll answer a viewer's question about how to find a better selection of music on Instagram Reels. Kudos in this episode go to the Fairfax County Public Library. Watch... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 
Is It Ever Okay to Hide Negative Comments on My Library’s Social Media Pages? How to Handle Trolls!
Watch Now The Library Marketing Show, Episode 142: In this episode, we'll answer a viewer's question. Jennifer says her library has some followers that regularly comment on their posts, but never say anything positive. She wants to know how to... Continue Reading →
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