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#LibraryMarketingShow, episode 334

How do you prove your library marketing is working without tracking everything your patrons do?

It’s a challenge many library marketers face. You’re expected to show results, but the usual tools and tactics don’t always fit.

In this episode of The Library Marketing Show, I share a few meaningful metrics you can use to demonstrate impact while still respecting patron privacy.

Plus, we’ll give kudos to a library in the UK for their unusual “outreach librarian!”

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

Thanks for watching! 

P.S.: If you wish, you may download a transcript of this episode.

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