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4 Things To Do Instead of Panicking When Your Social Media Stats Take a Nosedive📉

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#LibraryMarketing Show, episode 269

What do you do if you log on to your social media metrics and suddenly notice that your stats are dropping?

Your first instinct is probably to panic, but don’t! We will talk through 4 steps to take when this happens in this episode of The Library Marketing Show.

Plus we’ll give kudos to a library that managed to receive press coverage for a very important event.

Do you have a suggestion for a topic for a future episode? Do you want to nominate someone for kudos? Let me know here. Thanks for watching! 

For a transcript of this episode, click here.

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⚠️How Instagram’s Latest Update Could Derail Your Library Marketing Strategy

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#LibraryMarketing Show, episode 268

We have breaking news on the social media front. Instagram is making a huge feature change. This is so big that I upended my entire Library Marketing Show editorial calendar to record this episode.

We will discuss what will happen and how it might impact your library marketing.

Do you have a suggestion for a topic for a future episode? Do you want to nominate someone for kudos? Let me know here. Thanks for watching! 

For a transcript of this episode, click here.

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address. Then click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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Top Social Media Platforms for Libraries to Engage Kids

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#LibraryMarketing Show, episode 260

A fascinating new report may help your library decide which social media platforms you should use to post content specifically aimed at your youngest readers! We’ll break down the topline results and talk about how to take advantage of this new data in this episode of The Library Marketing Show.

Plus we’ll give kudos to a library mentioned on a major national comedy show… and they didn’t even plan this press!

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

For a transcript of this episode, click here.

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address. Then click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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Posting on Threads: A Smart Move for Libraries or a Waste of Time?

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#LibraryMarketing Show, episode 259

A viewer has a question: What is going on with Threads, and should your library start taking this newish social media platform seriously?

I’ve done some research and what I’ve found is very interesting. We’ll dive into that topic in this The Library Marketing Show episode.

Plus we’ll give kudos to a library with a fun, quirky approach to social media and send a special shout-out to the staff behind the magic!

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

For a transcript of this episode, click here.

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address. Then click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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Are Old Facebook Events Hurting Your Library’s Profile? Here Are 3 Things To Consider

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#LibraryMarketing Show, episode 256

Does your library need to delete old events from your Facebook account? It’s a great question that came in from a viewer. I’ve got three questions to ask yourself before you hit the “delete” button in this episode.

Plus we’ll give kudos to a library with a fantastic YouTube short that puts a library spin on an iconic sporting event.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address. Then click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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🔐Safeguard Your Library’s Facebook and Instagram in 4 Easy Steps

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#LibraryMarketing Show, episode 255

One of the biggest concerns for anyone running a library’s social media sites is security.

I’m going to give you four tips to lock down your library’s social media accounts ahead in this episode of the Library Marketing Show.

Plus we’ll give kudos to a library that’s started one of the most original services I’ve ever seen in the library world!

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address. Then click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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🚀Boost Your Library’s YouTube Channel Now: The 10-Second Solution

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#LibraryMarketing Show, episode 254

There’s a very simple trick that you can use to get more views on your YouTube channel. It takes about 10 seconds of your time. I will show you exactly what to do in this episode of The Library Marketing Show.

Plus we’ll give kudos to a library that drew a lot of attention to a very delicious-sounding event.(Here’s a hint: 🥒)

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address. Then click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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🔍If You Want Young People To Use the Library, This Episode Is for You! A New Study Gives You a Roadmap for How To Reach Gen Z.

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#LibraryMarketing Show, episode 249

Here’s a shocking headline: It turns out that young people are not using Google to find your library!

How do we know this? There’s a new study from Forbes that may have you rethinking your strategy on search and where you post your library promotions. I’ll share the results with you in this episode of The Library Marketing Show.

Plus we’ll give kudos to a library system offering a much-needed service for its community.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address and click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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