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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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Rethinking Library Social Media in the Age of AI

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#LibraryMarketingShow, episode 345

What if the biggest threat to your library’s social media strategy isn’t another algorithm change… but AI?

As we become more reliant on AI tools to create content, the trust that audiences have in their library is eroding. And that’s not good news.

In this episode of The Library Marketing Show, I examine the connection between AI and distrust, and give you my advice for the future.

Plus, kudos go to a library that received recognition for collection promotion.

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

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P.S.: If you wish, you may download a transcript of this episode.


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Your Library CAN Compete With Amazon for Readers! Here Are 4 Ideas To Beat the Big Box Giant at the Book Game๐Ÿ†

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The Library Marketingโ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹ Show, Episode 154: In this episode, I will share how your library CAN compete with Amazon for readers!

A study by two researchers from Portland, Oregon shows us why readers prefer Amazon.

But libraries can win those readers back with some simple changes. I’ll show you what the researchers said libraries need to do to compete with Amazon.

Kudos in this episode go to “the lone librarian” of Castle Rock Library.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments. And subscribe to this series to get a new weekly video tip for libraries.

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