Search

Super Library Marketing: Practical Tips and Ideas for Library Promotion

Open Search
Tag

create a library marketing strategy

Tips for the Biggest Marketing Conflict Libraries Face: How Do You Balance Your Library’s Needs and Your Community’s Needs?

Watch this video now

#LibraryMarketing Show, episode 222

Library marketing… it’s sometimes a balancing act.

There are things that your library wants to promote. And there are things that your community wants from your library. Sometimes, those two things conflict with one another!

In this episode, you’ll get some tips for finding the balance between building things that your cardholders and community need versus working on your library’s overall vision. Plus, a library gets kudos for a patron as hero story!

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address and click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

0

3 Easy Ways to Update Your Library Marketing Plan for the New Year

Watch Now

The Library Marketing​​​​​​​​ Show, Episode 125

In this episode, I’ll share three tips to help you update your library marketing plans for 2022. This exercise will help you to promote your library in a way that is strategic and focused but also flexible.

Kudos in this episode go to the Saline County Library. Watch the video to find out why they’re being recognized.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments. And subscribe to this series to get a new video tip for libraries each week.

Thanks for watching!

Subscribe to this blog and you’ll receive an email every time I post. To do that, enter your email address and click on the “Follow” button in the lower left-hand corner of the page.

1

How to Create a Library Marketing Strategy from Scratch! The Library Marketing Show: Episode 20

Watch now!

Your library has no strategic marketing plan in place! What do you do? Emily from Berks County Public Library System in Pennsylvania asked: “I’m the Community Relations Coordinator for the Berks County Public Library System. Our headquarters provides support services to the 19 member libraries in our county. As someone who stepped into this role two years ago where there was no strategic marketing plan in place, could you give some suggestions on best practices when creating a plan from scratch?”

Plus KUDOS go out to the Evanston Public Library in Illinois for their free book distribution centers. Find out why this is a great way to reach non-cardholders and get them introduced to the your library! Read all about their efforts here.

Stay in Touch

Check the Upcoming Events page to see where I’ll be soon. Let’s connect! I’m doing a webinar soon, so be sure to sign up… it’s free!

Have an idea for the next Library Marketing Live Show? Submit it now.

Subscribe to this blog and you’ll receive an email every time I post. To do that, click on “Follow” button in the bottom left-hand corner of the page. Connect with me on Twitter, Instagram, and LinkedIn.  

0

A WordPress.com Website.

Up ↑