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Super Library Marketing: All kinds of marketing ideas for all kinds of libraries.

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creative library marketing

Four Sneaky Ideas to Insert Marketing Tactics Into Your Everyday Work as a Librarian

I need your help! In a few weeks, I'm giving a short online seminar to library directors about marketing! I have 15 minutes to convince them to throw their full support behind library marketing. I really want this talk to... Continue Reading →

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Five New Fantastic, Easy Holiday Library Marketing Ideas

Nearly a year ago, I shared my top five holiday marketing ideas for libraries. These ideas work for any size library, in any part of the world. It was one of the most popular posts on this blog. We all... Continue Reading →

Shrewd Marketers Challenge Conventions. So Should We!

I've thought a lot lately about how to approach library marketing in a new and fresh way. As my library creates and executes our strategy for summer reading, I am looking at each tactic and wondering if we can improve... Continue Reading →

Constraints Are Your Strengths: The Hidden Secret to Life-Changing Library Marketing

It's no secret that I'm a super fan of Jay Acunzo. This guy is smart and ambitious, yet he's truly dedicated to┬ámaking the marketing world a more creative place. He's got credentials. He's a former employee of Google and Hubspot.... Continue Reading →

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