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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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email metrics

Finallyโ€ฆ Hereโ€™s the First Ever Email Benchmark Report for Libraries

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#LibraryMarketing Show, episode 266

For the first time ever, libraries that email their community to promote their services have metric benchmarks!

I will discuss how this new report came about (spoiler alert: it was born out of my annoyance!) and how you can get your hands on it in this episode of The Library Marketing Show.

Plus we’ll give kudos to a library that reached a whole new audience to promote their collection.

Do you have a suggestion for a topic for a future episode? Do you want to nominate someone for kudos? Let me know here. Thanks for watching!โ€‚

For a transcript of this episode, click here.


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Are My Library Email Metrics Good…. or Bad?! Here Are the Latest Stats to Help You Figure It Out.

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The Library Marketing Show, Episode 62

In this episode, Angela shares the latest metrics on open and click-thru rates for library email marketing and helps you figure out what metrics are good!

She also shares Kudos with the Madison Public Library for their back-to-school teacher button project.

Check out the virtual conferences I’ll be attending. Let’s connect!

What did you think of this episode? Are you struggling with marketing and promotion right now? Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments. And subscribe to this series to get a new video tip for libraries each week!

Thanks for watching.

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