https://youtu.be/vcSbMT6-hPw The #LibraryMarketing Show, Episode 189 Your library may be making a gigantic mistake when it comes to email marketing! But don't worry, it's not too late to fix it. 😊 I'm going to talk about how to make sure... Continue Reading →
https://youtu.be/SdT_gpCv8iU Watch the video The Library Marketing Show, Episode 173: What if I told you, there is a calendar that can help you program all of your library emails for 2023? I'll share this secret resource and more library email... Continue Reading →
Photo courtesy Cincinnati and Hamilton County Public Library For many of us, a hamburger is a delicious sandwich, no matter where you get it. No one can mess them up. But there are things you can do to make your... Continue Reading →
Watch the Episode Now The Library Marketing Show, Episode 153: In this episode, I will try to put to rest a question that continues to permeate the library marketing world. Libraries are defenders of truth, democracy, and privacy. And in... Continue Reading →
Watch Now The Library Marketing Show, Episode 79 In this episode, I'll share the MOST IMPORTANT thing you need to do in library marketing and why you must make time for this step! Kudos in this episode go to the... Continue Reading →
Watch NowLori at Edmonton Public Library in Canada asks: "My question is around newsletters and specifically, how to get people to sign up. In previous (non-library) roles, one of the main tactics we would use to achieve this goal is... Continue Reading →
Watch Now Lisa at Oshkosh Public Library asks "Do you have any examples of libraries that do an exceptional job welcoming new cardholders? What do they focus on when someone signs up for a library card? How do they follow... Continue Reading →