In a normal world, my library friends in the United States would be gearing up for the annual Library Card Sign-up Month campaign. But reaching your non-cardholding community members may feel overwhelming, considering all the hurdles to service libraries face... Continue Reading →
Watch now! Your library has no strategic marketing plan in place! What do you do? Emily from Berks County Public Library System in Pennsylvania asked: "I'm the Community Relations Coordinator for the Berks County Public Library System. Our headquarters provides... Continue Reading →
