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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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increase circulation

Circulation Trends Every Library Marketer Should Know

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#LibraryMarketingShow, episode 331

Library circulation isnโ€™t what it used to be โ€” and thatโ€™s not necessarily a bad thing.

A viewer recently asked about these changes, so I dug into the data. In this episode of The Library Marketing Show, I walk through five circulation trends and what they mean for how libraries should market their collections moving forward.

Plus, we’ll give kudos to a library whose promotion helped some unhoused people move into a safer situation!

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

Thanks for watching!โ€‚

P.S.: If you wish, you may download a transcript of this episode.


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My Favorite Session at #PLA2022: How One Library Increased Circulation by 79 Percent DURING the Pandemic! [VIDEO]

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The Library Marketingโ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹โ€‹ Show, Episode 137: In this episode, I’ll share highlights of my favorite session at the #PLA2022 Conference in Portland, Oregon.

One library saw a 79 percent increase in circulation during the pandemic. How did they do it? Details in the video!

Kudos in this episode go to the East Hampton Public Library, which presented this session.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments. And subscribe to this series to get a new video tip for libraries each week.

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