The Library Marketing Show, Episode 137: In this episode, I’ll share highlights of my favorite session at the #PLA2022 Conference in Portland, Oregon.
One library saw a 79 percent increase in circulation during the pandemic. How did they do it? Details in the video!
Kudos in this episode go to the East Hampton Public Library, which presented this session.
Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments. And subscribe to this series to get a new video tip for libraries each week.
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April 18, 2022 at 4:58 pm
I am wondering how far in advance is best to post across social media about our library programs. Is there a sweet spot?
April 26, 2022 at 10:01 am
Great question, Ashly. You’ll need to experiment with your audience but I’d start with 3-4 weeks ahead of time, especially for a big program. You’ll want to make sure you get on someone’s schedule before anything else does!