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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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A Simple Fix for Library Instagram Reels That Won’t Post to Facebook

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#LibraryMarketingShow, episode 340

One of the biggest advantages of creating Instagram Reels is that you can share them on Facebook, too. But what happens when that connection suddenly stops working?

A viewer of The Library Marketing Show recently ran into this issue, and after some troubleshooting, we found an easy solution.

In this episode, I share the fix and a few tips to help your library get the most out of its short-form video content.

Plus, kudos go to a library with an expansive new plan to reach young children.

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

Thanks for watching!โ€‚

P.S.: If you wish, you may download a transcript of this episode.


Miss the last episode? No worries! Watch it now.

Subscribe to this blog, and youโ€™ll receive an email whenever I post. You can also follow me on the following social media platforms:

Instagram’s Potential New “Interests Feature” Could Be Great for Libraries!

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#LibraryMarketingShow, episode 339

Every once in a while, a social media update comes along that feels like it was built for libraries.

Instagram is currently testing a new feature that could make it easier for users to find content they’re genuinely interested in. And many libraries are already creating the kind of posts that could thrive in this environment.

In this episode of The Library Marketing Show, I explain whatโ€™s changing and what it could mean for your social media strategy.

Plus, we’ll give kudos to a library that received press coverage for its new bookmobile!

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

Thanks for watching!โ€‚

P.S.: If you wish, you may download a transcript of this episode.


Miss the last episode? No worries! Watch it now.

Subscribe to this blog, and youโ€™ll receive an email whenever I post. You can also follow me on the following social media platforms:

Should Libraries Accept Instagram Collaboration Requests?

Watch this video now

#LibraryMarketingShow, episode 338

More libraries are receiving Instagram collaboration requests. But figuring out which partnerships make sense isnโ€™t always easy.

Some collaborations can expand your reach and strengthen community connections. Others may feel off-brand, unclear, or difficult to evaluate.

In this episode of The Library Marketing Show, I share four questions to help you decide when your library should accept an Instagram collaboration request, how to protect your brand, and how to recognize opportunities that are genuinely worth pursuing.

Plus, a library marketer receives kudos for their work transforming their library’s connection to the community.

Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.

Thanks for watching!โ€‚

P.S.: If you wish, you may download a transcript of this episode.


Miss the last episode? No worries! Watch it now.

Subscribe to this blog, and youโ€™ll receive an email whenever I post. You can also follow me on the following social media platforms:

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