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#LibraryMarketingShow, episode 340
One of the biggest advantages of creating Instagram Reels is that you can share them on Facebook, too. But what happens when that connection suddenly stops working?
A viewer of The Library Marketing Show recently ran into this issue, and after some troubleshooting, we found an easy solution.
In this episode, I share the fix and a few tips to help your library get the most out of its short-form video content.
Plus, kudos go to a library with an expansive new plan to reach young children.
Do you have a suggestion for a future episode’s topic? Do you want to nominate someone for kudos? Let me know here.
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June 17, 2026 at 8:32 am
Is it legal for a public library to list itself as a creator? Sent from my iPhoneOn Jun 17, 2026,
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June 20, 2026 at 4:36 pm
Yes. It’s much more accurate a descripton than business. There really is no legal ramification to choosingt a category. It’s more about what kind of experience you want and need as a poster.
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October 20, 2026 at 12:10 am
The creator-versus-business question in the comments is a good one, though in my experience Reels reach depends more on how people-centred the content is than on the account type. October is an easy month to test that: a staff costume reveal or a “books that survived the zombie apocalypse” display tour tends to travel beyond regular patrons. If a team wants a Halloween clip without filming, we make short zombie-trend videos from one or two photos at https://zombietrendai.org/ai-zombie-trend, although a real staff video usually builds more trust.
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