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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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The 2023 Guide to Social Media for Libraries: New Instagram Success Secrets for This Year

Photo courtesy Cincinnati and Hamilton County Public Library This is the fifth installment in my series on social media best practices for libraries in 2023. The complete guide includes tips for: LinkedIn Facebook TikTok YouTube Twitter The final installment on... Continue Reading →

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Three Big Pieces of News About Instagram That Could Have Huge Implications for Library Marketing

Watch the Video Now The Library Marketing​​​​​​​​ Show, Episode 144: In this episode, we've got our monthly social media headlines, and this month, we're going to focus exclusively on Instagram. The platform is testing some new features and they could... Continue Reading →

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Two Brilliant and Easy Ways to Get More Reach for Your Library’s Instagram Account

I may be addicted to Instagram. The social media platform is my favorite place to scroll and post. It's fun. It's heartwarming. It's filled with great content. It's inspiring and beautiful. I follow a lot of libraries on Instagram. They... Continue Reading →

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Three Secrets to Delight People with Your Library’s Instagram

So, Instagram is a thing. A REALLY BIG THING. 700 million active users each month. 400 million active users each day. 250 million active users of Instagram stories each day. 4.5 billion photo likes each day. 59% of internet users... Continue Reading →

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