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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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library marketing obstacles

Three Easy Ways for the Exhausted Librarian to Figure Out What Your Community Needs AND Find Promotional Inspiration!

More than once, I've sat down at my computer to turn out a clever, groundbreaking, truly engaging library promotion... and ended up staring at a blank wall. There are days, or weeks, or months (or let's be honest, years... like... Continue Reading →

Five Creative Ideas to Help You Beat the Blues, Get Inspired, and Create Amazing Library Marketing Campaigns Again!

It is hard to believe that in a building filled with the stories, a library marketer would need inspiration. But alas, we are human. And sometimes we get stuck in a rut. Library marketers are expected to be energetic and... Continue Reading →

You Can Fix It! If Your Library Marketing Is Failing, Here are the Top Eight Solutions

Do you remember when you learned to read? I was in the first grade. The school was holding a contest to find a student to deliver a public service announcement about education on a local radio station. I was determined... Continue Reading →

How to Get Over Fear and Other Big Challenges to Library Marketing

When I was in first grade, I wanted to be famous. My big break arrived in the form of a school contest. The winner got to read a public service announcement about education on the radio. "IT HAS TO BE... Continue Reading →

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