It is hard to believe that in a building filled with the stories, a library marketer would need inspiration. But alas, we are human. And sometimes we get stuck in a rut. Library marketers are expected to be energetic and... Continue Reading →
Do you remember when you learned to read? I was in the first grade. The school was holding a contest to find a student to deliver a public service announcement about education on a local radio station. I was determined... Continue Reading →
When I was in first grade, I wanted to be famous. My big break arrived in the form of a school contest. The winner got to read a public service announcement about education on the radio. "IT HAS TO BE... Continue Reading →
I returned from Content Marketing World with a head full of ideas and a heart full of questions. The questions began on the first day, during the first hour of the conference. In his opening keynote, Content Marketing World founder... Continue Reading →
It is hard to believe that in a building filled with the stories true and imagined, a library marketer would need inspiration. But alas, we are human. And sometimes we are stuck in a rut. We struggle to inspire our cardholders,... Continue Reading →
Do you remember when you learned to read? I was in the first grade. I had some big motivation--the school was holding a "read aloud" contest to find a student to deliver a PSA about education on a local radio... Continue Reading →