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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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LinkedIn marketing

The 2022 Guide to Social Media for Libraries: Everything You Need to Know About LinkedIn

This is part of a series on social media best practices for libraries in 2022. These posts include best practices for the following platforms: FacebookInstagramTikTokYouTubePinterest These are the top platforms used by libraries according to a survey I conducted. LinkedIn... Continue Reading →

Five Reasons Why You Should Stop Ignoring LinkedIn for Library Marketing Plus Tips to Get Started on Posts

NEW LIVE LIBRARY MARKETING TALK ON INSTAGRAM! Be sure to join me for my first live Instagram Q&A about Library Marketing. The live discussion happens every Tuesday at noon ET (11 a.m. Central and 9 a.m. Pacific) beginning this Tuesday,... Continue Reading →

Unlock the Truth About LinkedIn and Library Marketing

Whenever my staff and I talk about increasing our library marketing reach in the community through social media, one particular staff member always says, "What are we doing on LinkedIn?" For a long time, we all had a little laugh... Continue Reading →

Solve the Mystery Of LinkedIn With One Seriously Easy Step

This is a short post. Because the answer to the question, "How did your library double engagement on LinkedIn?" is easy. We started posting more often. Let's back up a bit. Why would a library even consider being on LinkedIn? It's just one... Continue Reading →

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