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MY BIG ANNOUNCEMENT!

The Library Marketing Show: Episode 30

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I have a huge announcement for readers of SuperLibraryMarketing.com and viewers of The Library Marketing Show! In this episode, I share why I’m making a big change in my career and what it means for the future of Super Library Marketing and the Library Marketing Show.

Also Kudos to the Oklahoma City Metro Library System! Their customers checked out more than 2 million eBooks in 2019, which is a huge number! It shows that collection marketing is important and effective. It also makes it clear that public libraries need to keep fighting for fair pricing models from publishers and digital vendors.

Want more Library Marketing Show or want to suggest a topic for a future episode? Watch previous episodes!

Check the Upcoming Events page to see where I’ll be soon. Let’s connect!

Subscribe to this blog and you’ll receive an email every time I post. To do that, click on “Follow” button in the bottom left-hand corner of the page. Connect with me on Twitter, Instagram, and LinkedIn.  

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Welcome New Cardholders and Make Them ❤️ Your Library! The Library Marketing Show: Episode 24

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Lisa at Oshkosh Public Library asks “Do you have any examples of libraries that do an exceptional job welcoming new cardholders? What do they focus on when someone signs up for a library card? How do they follow up to gauge their new cardholders’ experiences and ultimately turn them into regular library users? I’m talking about libraries that do a great job engaging with new cardholders – not just bombarding them with all the rules involved with using the library.”

I use an email drip campaign to introduce the best of what my library offers. But readers, help a sister out! Tell us what you do in the comments.

KUDOS this week to the Princh blog for their blog article “Why The Library Intimidates Me.” It was heartbreaking and great food for thought for library marketers. Read it here.

Have an idea for the next Library Marketing Live Show? Submit it now.

Want more Library Marketing Show? Watch previous episodes!

Check the Upcoming Events page to see where I’ll be soon. Let’s connect!

Subscribe to this blog and you’ll receive an email every time I post. To do that, click on “Follow” button in the bottom left-hand corner of the page. Connect with me on Twitter, Instagram, and LinkedIn.  

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Don’t Forget This Important Step in Library Marketing! The Library Marketing Show: Episode 23

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There is ONE THING that many libraries miss when they are making big decision. This thing is super important to marketing and to serving our communities. In this episode,  learn about this step is, why it matters, and how I almost missed an opportunity to put this one thing to use when making changes to my library’s print publication!

Also Kudos go out to NoveList for the free book The Secret Language of Books, which is incredibly helpful for marketing your collection. You can get a free print or digital copy!

Have an idea for the next Library Marketing Live Show? Submit it now.

Want more Library Marketing Show? Watch previous episodes!

Stay in Touch

Check the Upcoming Events page to see where I’ll be soon. Let’s connect!

Subscribe to this blog and you’ll receive an email every time I post. To do that, click on “Follow” button in the bottom left-hand corner of the page. Connect with me on Twitter, Instagram, and LinkedIn.  

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