Have you been in the grocery store cereal aisle lately? Recently I had a craving for yogurt topped with cereal as a snack. So, I went to the store with the simple plan of buying a box of cereal. Did... Continue Reading →
Now that you’ve created a library promotional strategy, it’s time to take the next step. And that is to create a calendar for all your library promotions. Three main reasons a library promotional calendar is important A promotional calendar is... Continue Reading →
I don't know about you, but I'm exhausted. The pandemic is exhausting. Worrying about the health and safety of family and coworkers is exhausting. Natural disasters, a nation coming to terms with centuries of racial disparity, and a Presidential campaign... Continue Reading →
A library marketer is really a project manager. That phrase is the best description of our job. We are all planning and managing projects. We are scheduling and executing campaigns. We're delegating. We manage multiple people who contribute to blog... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 