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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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senior leader buy-in

How To Persuade Library Leaders To Take Your Marketing Advice

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#LibraryMarketing Show, episode 264

Sometimes it can be very difficult to get your library leaders on board with your marketing ideas. I’ve got five tips that I’ve used to persuade senior leaders and supervisors, and I’m going to share them with you in this episode of The Library Marketing Show.

Plus we’ll give kudos to a library that received press coverage for a new outreach initiative at their local airport!

Do you have a suggestion for a topic for a future episode? Do you want to nominate someone for kudos? Let me know here. Thanks for watching! 

For a transcript of this episode, click here.

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My Boss Said “No!” How To Get Buy-In From Senior Staff for Your Library Marketing Decisions

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The #LibraryMarketing Show, Episode 186: One of my viewers is facing a conundrum.

They have been tracking data on posts on one social media platform. The data tells them that viewers are NOT responding to posts about events. They want to drive attendance at events. So, they want to switch tactics. But…

Their boss said “No.”

So, now what do they do?

I’ve been in this situation before. I’ll share my tips in this episode.

Plus we give away kudos! Watch the video to find out which library is being recognized.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know in the comments.

Thanks for watching!

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address and click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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