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🔍If You Want Young People To Use the Library, This Episode Is for You! A New Study Gives You a Roadmap for How To Reach Gen Z.

Watch this video now

#LibraryMarketing Show, episode 249

Here’s a shocking headline: It turns out that young people are not using Google to find your library!

How do we know this? There’s a new study from Forbes that may have you rethinking your strategy on search and where you post your library promotions. I’ll share the results with you in this episode of The Library Marketing Show.

Plus we’ll give kudos to a library system offering a much-needed service for its community.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address and click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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There Are 4 Major Updates to the Instagram Algorithm. 😲#3 May Be a Deal Breaker for Some Libraries!

Watch this video now

#LibraryMarketing Show, episode 248

Instagram has made four major changes to its algorithm! One of these changes might be a deal-breaker for your library, especially if you are a team of one person. We’ll unpack the four new things you’ll have to keep in mind when posting to Instagram and how those changes impact the work of your library marketing in this episode.

Plus we’ll give kudos today to a library that won’t have to worry about changing their Instagram strategy because they’re already following best practices for one of these four new Instagram algorithm changes.

Do you have a suggestion for a topic for a future episode? Want to nominate someone for kudos? Let me know here. And thanks for watching! 

Miss the last episode? No worries!

Will I see you soon?

Subscribe to this blog and you’ll receive an email whenever I post. To do that, enter your email address and click on the “Follow” button in the lower left-hand corner of the page. You can also follow me on the following social media platforms:

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Stats to Consider Before Your Library Dumps Facebook!

The Library Marketing Show: Episode 33

WATCH NOW

In this episode, we talk about a hot button issue: deleting your library’s Facebook account.

Many libraries are thinking about quitting Facebook for a variety of reasons. In this episode, we go over a few key Facebook statistics to consider before you make a decision. NO JUDGEMENT HERE! Stats are courtesy of Social Media Today.

Also kudos to the Evanston Public Library for their brand-new podcast. It’s getting great buzz and I can’t wait to listen. Read more about the podcast here. And, if you want to start your own, here’s some advice from a library podcast expert.

If you have a topic for the show, kudos to share, or want to talk to me about library marketing, email me at ahursh@ebsco.com.

Want more Library Marketing Show? Watch previous episodes!

Check the Upcoming Events page to see where I’ll be soon. Let’s connect!

Subscribe to this blog and you’ll receive an email every time I post. To do that, click on “Follow” button in the bottom left-hand corner of the page. Connect with me on Twitter, Instagram, and LinkedIn.  

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