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Super Library Marketing: Practical Tips and Ideas for Library Promotion

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social media libraries

Two Brilliant and Easy Ways to Get More Reach for Your Library’s Instagram Account

I may be addicted to Instagram. The social media platform is my favorite place to scroll and post. It's fun. It's heartwarming. It's filled with great content. It's inspiring and beautiful. I follow a lot of libraries on Instagram. They... Continue Reading →

The 2021 Guide to Social Media for Libraries: Instagram

This is the third in a six-part series on social media best practices for libraries in 2021. Learn about Facebook here and get the guide for Twitter here.  See the step-by-step guide to YouTube success here. I’m researching the most... Continue Reading →

The 2021 Guide to Social Media for Libraries: Facebook

This is the first in a six-part series on social media best practices for libraries in 2021. I'm researching the most up-to-date tips for posting on the six platforms most often used for promotions by libraries: Facebook, Twitter, Instagram, LinkedIn,... Continue Reading →

How #COVID-19 is Impacting Social Media Marketing and What That Means for Libraries

Watch Now In this episode,  I'll share the latest research on how the #COVID-19 or #Coronavirus pandemic is affecting social media marketing. This research comes from Rival IQ. I mentioned I'm doing three live webinars this Thursday, March 26 on... Continue Reading →

Solve the Mystery Of LinkedIn With One Seriously Easy Step

This is a short post. Because the answer to the question, "How did your library double engagement on LinkedIn?" is easy. We started posting more often. Let's back up a bit. Why would a library even consider being on LinkedIn? It's just one... Continue Reading →

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