This is part of a series on social media best practices for libraries in 2022. These posts include best practices for the following platforms: FacebookTikTokYouTubeLinkedInPinterest These are the top platforms used by libraries according to a survey I conducted. Instagram... Continue Reading →
Every library marketer I know is fighting a battle for the attention of cardholders on social media. Platforms don't make it easy for us, do they? The kind of organic reach we enjoyed even five years ago is a nearly... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 