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Super Library Marketing: All kinds of marketing ideas for all kinds of libraries.

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social media strategy

Five BIG Reasons Why Your Library Needs a Targeted Social Media Strategy

Watch Now The Library Marketing Show, Episode 63 In this episode, Angela answers a viewer request. "I need help justifying to my people why our organization should have a targeted strategy rather than just 'will you post this, please?'" She... Continue Reading →

Why Your Library Should Have One Social Media Account to RULE THEM ALL!

Watch Now The  Library Marketing Show, Episode 59Angela answers a question from a viewer, who wishes to remain anonymous, about whether their library should have one social media account per platform for the entire library system.It's a good question, and... Continue Reading →

Social Media Research and What It Means for Libraries

I've been mulling over a fascinating bit of research just released by the Pew Research Center. It focuses on the use of social media platforms by adults. There are some big findings for library content marketers. 1. Use of all social... Continue Reading →

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