Confession: When I took this job in library marketing, I knew nothing about graphic design. And I mean LITERALLY NOTHING. I came from the world of TV news. There is no print element to that. All the graphics are done... Continue Reading →
A couple of weeks ago, a Tweet from the deputy director of the Toledo Public Library caught my eye. Our marketing manager here at the library is leading a charge to "call things what they are" to reduce confusion for... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 