We did a big, big thing at my library this year. We launched a blog. It's been a long time coming. I first pitched the idea of a blog to senior leadership in 2015. I created a document that explained... Continue Reading →
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This week's show was live from my office! Watch it now Things We Talked About National Library Card Signup Month is in September. Reader Jackie from the Union County Library System asked for ideas to promote the event. I shared my... Continue Reading →
This is the second part in a series on creating an editorial calendar for your library marketing. Read part one here. You've chosen a tool for your editorial calendar, and everyone on your team is using it. Now the fun... Continue Reading →
The good news: I finally got the screen recorder to work and I was able to upload the whole show to this post (including a funny bit at the beginning where I do my set up. I don't have the... Continue Reading →
I don't know about you, but I spend the majority of my day as a library marketer making decisions. I answer probably two dozen or more questions a day from co-workers, staff, and friends about everything from the title of... Continue Reading →
Thank you to everyone who tuned in for episode two of the Library Marketing Live Instagram Show! Watch this recap to hear what we talked about! Things we talked about Summer Reading and how to make it successful Books we... Continue Reading →
I spend a good portion of my day as a library marketer trying to figure out how my cardholders live their lives. What do they do? When to they do it? What parts of their life are difficult? What parts... Continue Reading →
Thank you to everyone who tuned in for the very first Library Marketing Live Instagram Show! I can't think of a better way to spend my lunch hour than chatting with you. Watch this recap to hear what we talked... Continue Reading →
NEW LIVE LIBRARY MARKETING TALK ON INSTAGRAM! Be sure to join me for my first live Instagram Q&A about Library Marketing. The live discussion happens every Tuesday at noon ET (11 a.m. Central and 9 a.m. Pacific) beginning this Tuesday,... Continue Reading →
