At my former job at a large metropolitan public library, there was an unspoken rule when it came to library conferences. Librarians got first dibs on training money to attend. I thought that was totally fair. But I also found... Continue Reading →
Watch Now The Library Marketing Show, Episode 51Angela talks about Google's new Keen app, which appears to be a competitor for Pinterest. What does this new development mean? Does your library need to jump onboard? Check it out here.Also Kudos... Continue Reading →
A few weeks ago, a good number of you were kind enough to respond to this question, "What is your biggest library marketing concern right now?" As you can imagine, many of those worries are not all marketing related. In... Continue Reading →
Watch Now The Library Marketing Show, Episode 50Angela answers a viewer question from a viewer who asked, "Is it okay to post non-library content on your library's social media accounts?" Also Kudos to Starkville Public Library in Starkville, Mississippi.... Continue Reading →
Has your library physically reopened? I am collecting the reopening experiences of library staff members of all levels. Whether your library is now doing curbside or drive-thru service, books by mail or in-person interactions, how are you, your coworkers, your... Continue Reading →
Watch Now The Library Marketing Show, Episode 49Angela addresses a serious subject. As libraries reopen their physical buildings, library staff members are worried about dealing with patrons who are upset. Angela offers some tips for dealing with patrons who are... Continue Reading →
If I had a nickel for every time I was asked, how do we promote our library to people who don't have internet access or who choose to live offline?, I'd be a rich woman. This problem has always... Continue Reading →
Watch Now The Library Marketing Show, Episode 48 Angela is back in her outdoor work tent and this week, she's sharing her opinion about the best way for your library communicate wth cardholders. Is it email? Is it social media?... Continue Reading →
In the United States, a week of riots and violence protesting racial inequities was enough to send me in paralysis of inaction. It was soul-crushing. Like many of you, I sat at my computer or scrolled through my phone. I... Continue Reading →
