Watch Now The Library Marketing Show, Episode 127 In this episode, I'll answer a viewer's question about how to find a better selection of music on Instagram Reels. Kudos in this episode go to the Fairfax County Public Library. Watch... Continue Reading →
Watch Now The Library Marketing Show, Episode 124 One note: This is the last episode of 2021! The Library Marketing Show will return with new tips and information on Wednesday, January 5, 2022 after I give my brain a rest.... Continue Reading →
Watch Now The Library Marketing Show, Episode 121 In this episode, I'll share three headlines about social media and how they affect your work at the library. They include a case study comparing ads on Instagram Reels vs. TikTok, a... Continue Reading →
This is part of a series on social media best practices for libraries in 2022. These posts include best practices for the following platforms: FacebookTikTokYouTubeLinkedInPinterest These are the top platforms used by libraries according to a survey I conducted. Instagram... Continue Reading →
Watch Now The Library Marketing Show, Episode 117 In this episode, we'll share the latest social media platform headlines and break down what they mean for libraries. That includes a new scheduling feature for Instagram, a new, easy way for... Continue Reading →
Watch Now The Library Marketing Show, Episode 112 In this episode, I've got three big updates for libraries that will affect your ability to post to social media. Kudos go to the University of North Carolina Libraries for their free... Continue Reading →
Watch Now The Library Marketing Show, Episode 88 It's time for our social media updates for Library Marketing! In this episode, find out about updates to Instagram Stories, YouTube shorts, and Facebook. Kudos in this episode go to Illinois Prairie... Continue Reading →
Watch Now The Library Marketing Show, Episode 83 I'm starting a new segment! On the last Wednesday of every month, I'll be updating you on three headlines related to social media that pertain to library marketing. In this episode, I'll... Continue Reading →
Watch Now In this episode, I'll share the latest research on how the #COVID-19 or #Coronavirus pandemic is affecting social media marketing. This research comes from Rival IQ. I mentioned I'm doing three live webinars this Thursday, March 26 on... Continue Reading →
Super Library Marketing: Practical Tips and Ideas for Library Promotion 