https://youtu.be/O87n6atiMg0 Watch Now The Library Marketing Show, Episode 177: I made a big mistake. I trusted Artificial intelligence (AI)! It was embarrassing but... it's a great lesson for me and for your library. In this episode, I'll share what I... Continue Reading →
https://youtu.be/YazMN2h8qoM Watch Now The Library Marketing Show, Episode 176: A marketing agency has done the research and is unveiling the best days and times to post on social media. But is this the advice your library has been searching for?... Continue Reading →
https://youtu.be/00Z8Bv9CtOw Watch the video The #LibraryMarketing Show, Episode 175: Is this the end of social media marketing for libraries?? I know that's a scary thought. (But, is it really?) There are signs that social media, in general, is not holding... Continue Reading →
https://youtu.be/SdT_gpCv8iU Watch the video The Library Marketing Show, Episode 173: What if I told you, there is a calendar that can help you program all of your library emails for 2023? I'll share this secret resource and more library email... Continue Reading →
https://youtu.be/x0IGjRZHLkA Select to watch this video The Library Marketing Show, Episode 172: In this episode, I'm going to share the results of the 7th Annual Super Library Marketing survey and talk about the value of surveying your community. How does... Continue Reading →
https://youtu.be/QYMWkVqpYg4 Hit the play button above to watch the video The Library Marketing Show, Episode 171: In this episode, I'm going to share an example of a marketing campaign from the makers of the game Monopoly. This campaign uses a... Continue Reading →
https://youtu.be/5_lClB_Y9z4 Hit "play" to watch this episode. The Library Marketing Show, Episode 170: In this episode, I'll reveal the single most important question that you should ask every library guest. This question is the key to revealing your most effective... Continue Reading →
https://youtu.be/-KInQ3HieqA Select the video above to watch this episode. The Library Marketing Show, Episode 169: We have news that could have an impact on your library's social media strategy. First, TikTok is testing audience insights, which give you a deeper... Continue Reading →