This is the third and final part of our three-blog series on marketing to teenagers. Before you read this post, be sure to read this one and this one. Okay, here are seven more ideas for targeting the elusive teen... Continue Reading →
Before you read this post, read this one. Okay, now you're ready to tackle marketing to teens. It's an important demographic and we need to focus our efforts on them to secure the future of our libraries. And if you... Continue Reading →
Teenagers are the future of my library and yours. But traditional marketing fails to reach these media-savvy kids. So how do libraries build the foundation for a life-long relationship with this demographic? Here's the thing: It’s not all about technology!... Continue Reading →
Teenagers. I have one. I'm blessed. She keeps her eye-rolling to a minimum and only asks me to stop embarrassing her about once a week. I also have a pre-teen and she's even more generous, giving me a heads-up on new... Continue Reading →
I'm glad I have a teenager. I worry about keeping up with the times. Technology changes so quickly, I fear I will miss the next big curve and my work will suffer for it. My teen is a sounding board... Continue Reading →
