Search

Super Library Marketing: Practical Tips and Ideas for Library Promotion

Tag

social media and libraries

How To Create a Library Social Media Policy for Your Staff and Your Community That Encourages Interaction and Keeps Everyone Safe

You don’t have to do a whole lot of searching to find stories of public relations nightmares caused by a social media scandal. All it takes is one slip-up, accidental or intentional. A library employee creates an offensive post on... Continue Reading →

The 2021 Guide to Social Media for Libraries: LinkedIn

This is the fifth in a six-part series on social media best practices for libraries in 2021. Learn about Facebook here and get the guide for Twitter here. Find out how to make Instagram work for your library here and... Continue Reading →

The 2021 Guide to Social Media for Libraries: Instagram

This is the third in a six-part series on social media best practices for libraries in 2021. Learn about Facebook here and get the guide for Twitter here.  See the step-by-step guide to YouTube success here. I’m researching the most... Continue Reading →

The 2021 Guide to Social Media for Libraries: Facebook

This is the first in a six-part series on social media best practices for libraries in 2021. I'm researching the most up-to-date tips for posting on the six platforms most often used for promotions by libraries: Facebook, Twitter, Instagram, LinkedIn,... Continue Reading →

The Five Most Pressing Social Media Problems Faced by Every Library Marketer

This may mean I'm weird but one of my favorite things to do is check for information about social media on the Social Media Today website. And I'm a little obsessed with their monthly statistics report, which they publish in... Continue Reading →

Sensational and Free (or Cheap) Social Media Scheduling Tools

A well thought out social media strategy is only half the battle for library marketers looking to reach audiences without spending budget. Once you decide who you will talk to, and what you will say, it's time to figure out... Continue Reading →

Get More Library Marketing Reach on Social Media

Every library marketer I know is fighting a battle for the attention of cardholders on social media. Platforms don't make it easy for us, do they? The kind of organic reach we enjoyed even five years ago is a nearly... Continue Reading →

The Danger In Doing Library Social Media By Committee and What To Do Instead

This post is in response to a specific topic request made by Jane Cowell, who is the Executive Director of Information and Engagement at the State Library of Queensland in Brisbane, Australia. Though I have never met her in person,... Continue Reading →

Three Questions You Need to Ask to Make a Powerful Pinterest Profile

Confession: I am a Pinterest junkie. I've loved the platform since its infancy. When it debuted in March of 2010, I scored an invite to join from a journalist friend (at that time, you needed an invitation) and it was... Continue Reading →

A WordPress.com Website.

Up ↑

%d bloggers like this: